Hasbro has unveiled TRANSFORMERS x Target Optimus prime & Autobot Bullseye, a collaboration that features Optimus Prime as a Target delivery truck. It also comes with Autobot Bullseye, a figure that figure that converts from dog mode to a mailer package inspired by the Target mascot.
This set is part of Target’s month-long celebration to honor Transformers’ 40th Anniversary, with exclusive reveals and pre-orders scheduled weekly in March. You can tune-in to Hasbro Pulse’s fanstream on YouTube every Thursday at 11:00 AM EST in March for the latest reveals, and pre-order them at Target’s The Collector Spot.
You can pre-order this set starting Thursday, March 14 at 9 AM EST exclusively on Target.com.
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