Box office update.
This is hilarious. No change from last time. It was still #3 for the weekend, beating the new Firestarter despite being in fewer theaters. Any theater manager who has to decide whether to keep Sonic 2 in their lineup has to really think about it. It struggles during the week (never leaving the top five for a single day though) but brings in solid money on weekends. It keeps humiliating new films in their debut weekends.
I have to agree that the family movie approach is helping. It's not making comic book money but it's not trying to. It occupies a space that has been kinda underserved for a long time now. Its only direct competition this whole season has been The Bad Guys. It seems like a lot of the industry got scared into thinking that if you're not Disney, Pixar, Dreamworks, or Minions, the family movie market just isn't worth it.
All they needed to do was just make better movies.
This is hilarious. No change from last time. It was still #3 for the weekend, beating the new Firestarter despite being in fewer theaters. Any theater manager who has to decide whether to keep Sonic 2 in their lineup has to really think about it. It struggles during the week (never leaving the top five for a single day though) but brings in solid money on weekends. It keeps humiliating new films in their debut weekends.
I have to agree that the family movie approach is helping. It's not making comic book money but it's not trying to. It occupies a space that has been kinda underserved for a long time now. Its only direct competition this whole season has been The Bad Guys. It seems like a lot of the industry got scared into thinking that if you're not Disney, Pixar, Dreamworks, or Minions, the family movie market just isn't worth it.
All they needed to do was just make better movies.