"YAY! We get more content... Oh. It kinda sucks..."
I'm more sympathetic to Hasbro because of the choices.
If I want a Magnus who functions as a car carrier I can get one. If I want a Magnus who's more in scale and has the inner robot gimmick I can get it.
Used to be that Hasbro would have gone "we did an updated Devastator not too long ago we're not making another so soon" but this team- for better and worse- isn't afraid to hit the reset button on stuff that's not THAT old.
Now they do in a way where the new thing and not so old old thing appeal to different tastes. If you want Devastator bigger than your other combiners you can do that. If you want him in scale with the others you can get one.
I'm not sure how sustainable it is in the long run but right now Hasbro seems to be trying to give people choices- whether that's repaints that give you toy v Sunbow deco options or two entirely different moulds that emphasize different aspects of popular characters...I see what they're doing.
It is ultimately driven by business- getting people to double dip but no one is forcing you to get this stuff, and if you're content with the earlier versions then you're solid.
But the choice is there, and that's cool.